Welcome to our Boat Show Owners & Operators
BASCO Digital is the division of BASCO Boating that works with Boat Show Owners who are looking for:
Increased Boat Show Attendee Numbers
Increased Exhibitor Rebook Rates
Increased Exhibitor Engagement & Marketing (less of a pop-up show)
Increased Revenue
Increased Boat Industry Access & Credibility
What You'll Get in Detail
1. Increased Industry Access & Credibility
•Access to BASCO’s 40+ years of industry experience & connections
•BASCO’s reputation will support your boat show
•Our network and community of more than 300,000 boat enthusiasts around the world
2. Increased Revenue
•From increase in the number of customers
•Online show products to sell (including speaking, promoting, exhibiting, sponsoring)
•From more share of wallet from existing customers (upsell from physical show to online show products)
•Subsequent years upsell from online exhibitors to physical exhibitors
3. Increased Boat Show Attendee Numbers (25%). Here's an example from Thailand
•2023 goal 4,000 web page visits, 50% sign up = 2,000
•2024 goal 8,000 = 4,000
•2025 goal 16,000 = 8,000
4. Increased Exhibitor Rebook Rates
•Better exposure from the online listing platform
•Constant marketing of their show specials 30 days before the show
•Increase in buyer appointment rates
5. Increased Exhibitor Engagement & Marketing (less of a pop-up show)
•Due to ease of social share of exhibitor online listings
•10 x more exhibitor exposure due to the 30-days prior to the boat show
•Recorded interview for the Boat Buyer Seminars, livestreams at the show
•Boat Buyer Seminars & interviews are “ever green” for up to 52 weekly events